Breathwalk.Studio needs a logo
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Ce client a reçu 17 designs de logo de la part de 3 designers. Il a choisi ce design de logo de coloratura comme design gagnant.
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Objective & Logo Impact
The logo should visually express the brand "Breathwalk Studio": a combination of movement, nature, clarity, perspective, and inner balance – wrapped in a fresh, mindful, and modern design.
The logo is part of an online course project that combines mindful walking with breath and meditation techniques. It is aimed at health-conscious individuals who want to find new energy and clarity in their daily lives – through guided breathwalks. The logo should reflect this lightness, calmness, and openness.
Design Concept – Based on Sketch
The logo consists of two central letters:
• "B" for Breathwalk
• "S" for Studio
The letters are not isolated but visually connected by a path that opens into the distance – symbolizing:
• Inner and outer expansion
• Growth and transformation
• Conscious direction and movement
The "B" also represents:
• A stylized figure in motion (vertical line = body, curve = head/arm posture)
• Part of the path
• Or, integrated into nature – with the green tone resembling a tree or foliage
The path flows from the “S” toward the “B” or beyond – like a symbolic Breathwalk journey.
Color Specification (strictly to be used)
Only two colors should be used – no additional colors:
• Blue: #A3EDED
o Symbolizing breath, lightness, water, flow, spaciousness
• Green: #B6F5B1
o Representing health, nature, balance, grounding
Limiting the palette to two colors is important for clarity and legibility.
Logo Requirements
• Fresh, friendly, modern, and light
• The perspective of the path must be clearly visible
• The shapes can be creative, but the letters B & S must remain recognizable or subtly suggested
• Suitable for website, email, video, and print use
Two Versions Requested
1. Icon-only version
BS-path combination as an icon/symbol
2. Extended Logo Version with Text:
o Text: "Breathwalk® Studio"
o Font: modern, soft, highly legible, not overly technical
o Color harmony: aligned with the color scheme above
Attached an Idea
Marché(s) Cible(s)
People 18-80 who want to focus on their health with Breathwalk (Walking Yoga)
Secteur / Type d'entité
Health
Texte du logo
Breathwalk® Studio
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Modern Simple design, with feel well look, in the end with white and transparent background
Bien d'avoir
- Color Variations, Font Variations