BACKROOM: International Cocktail Bar and Restaurant Needs Renewed Book Menu Design
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Ce client a reçu 10 designs de menu de la part de 6 designers. Il a choisi ce design de menu de Jose Lopez ( Verified Pro Designer ) comme design gagnant.
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Brief de Design de Menu
Backroom Bar is a multinational, award winning craft cocktail bar restaurant with live jazz music, attached to a book store. Our menu is an 8 page hardcover book, and we need to renew the design to bring it up to the next level. The pages should be arranged in the following format with the specified details. The text can be taken directly from the PDF file attached to this project brief:
Page 1: "Tapeos", 9 in total, with descriptions in spanish and english, and pricing. Some sort of guide to indicate vegan, vegetarian, and spicy options.
Page 2: "Principales" 9 in total, and "Postres", 3 items, with the same description in spanish and english.
Pages 3 and 4: COCTELES DE AUTOR, between the two pages, the 20 cocktails should be divided into 4 sections, with subtitles as they appear in the attached PDF.
Page 5: Price list of Whiskies, divided by region: Scotland, United States, Canada, Ireland
Page 6: Vodkas, Gin, Rum, Tequila, and "Other" liqueurs.
Page 7: Beer, Wine, and Champagnes. the Beer section should come first and include the paragraph description and logo for "MINGA". The Wine section should be somehow split into two: reds and whites.
Page 8: Some kind of imagery showing live music, promoting "Sunset Jazz Sessions" Monday to Saturday at 18:30PM, as well as a QR Code to link to the restaurant instagram, and address / website / phone number.
for references of the brand, visit instagram.com/backroom.bar. logos also included for use in the design if deemed appropriate, although BACKROOM should appear at least twice in the menu - at the beggining and the end.
Marché(s) Cible(s)
cocktail enthusiasts, foodies, jazz enthusiasts.
Secteur / Type d'entité
restaurant
Styles de police à utiliser
Couleurs
Le designer choisit les niveaux de gris à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- grayscale or black & white design, elegant/classy design, easy to read, leaning towards minimalism, but still something that grabs your attention.
Bien d'avoir
- something along the lines of speakeasy, 1920's great gatsby, jazz music, book store, literature
Ne doit pas comporter
- the design should not have any colors