Functional Beverage Brand label

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Ce client a reçu 39 designs emballage de la part de 15 designers. Il a choisi ce design emballage de FCJ_GRAPHICS comme design gagnant.
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Brief de Design Emballage
We need a package design for a rename and possibly a rebrand. We are a functional beverage brand that uses familiar, refreshing fruit flavors with some herb or floral notes. We want the label to reflect our brand, which really focuses on nature, fruit, lightness, and freshness. We want it to feel natural, yet otherworldly, as if, upon opening the can, you are tasting a product that is familiar, yet brand new. The product is an adaptogen functional beverage, and we understand that this is a new concept for many of our consumers. We want to address the functionality on the label as well.
Aspect
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