• £290

• 298 designs

• 145 designers

---

Brief de Design de Logo

Brand Name: The Big Squeeze

Company Overview

The Big Squeeze is a health-centric juice brand dedicated to delivering fresh, nutrient-packed juices made from high-quality, organic ingredients. Our mission is to make wellness accessible and delicious by offering refreshing, cold-pressed juices that energize and nourish the body.

Target Audience
• Health-conscious individuals
• Fitness enthusiasts
• Busy professionals looking for convenient nutrition
• Families and young adults seeking fresh, natural beverages

Brand Personality & Values
• Fresh & Natural
• Vibrant & Energetic
• Fun & Playful
• Health-Focused & Transparent

Design Preferences

Logo Style:
• Clean and modern with a touch of playfulness
• Can include an icon, wordmark, or a combination of both
• Should be easily recognizable and versatile for packaging, merchandise, and digital platforms

Color Palette:

A fresh, cool, and energetic combination of:
• Cool Blues (refreshing, clean, hydrating)
• Orange (vitality, energy, citrus)
• Mint Green (freshness, health, organic)
• White (purity, simplicity, balance)

Typography:
• Bold and modern, possibly with a handwritten or slightly organic feel to reflect natural ingredients
• Readable and adaptable across different branding materials

Imagery & Iconography:
• Could incorporate elements like:
• A squeezed fruit or juice splash
• A stylized fruit (orange, lemon, or other citrus)
• A bottle or straw to represent the product
• Should convey freshness and movement

Usage & Applications:
• Product packaging (bottles, labels, boxes)
• Website & Social Media
• Merchandise (shirts, tote bags, stickers)
• Storefront & Marketing Materials

Competitor Inspiration:
• Joe & The Juice – Modern, lifestyle-focused, and visually sleek branding
• Self – Minimalist, wellness-driven, and premium aesthetic
• Boost Juice – Playful, bold, and energetic design

Deliverables:
• Primary Logo (full-color)
• Secondary Logo (monochrome/black & white)
• Icon/Favicon version
• Scalable vector files (AI, EPS, SVG)
• High-resolution PNG & JPEG files
• Brand color palette & typography recommendations

Texte du logo

The Big Squeeze

---

Fichiers

Télécharger tous les fichiers - 0,1 MB