Target Avatar Profile for Lead Generation
Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 17 designs graphiques de la part de 7 designers. Il a choisi ce design graphique de HamzaMalik comme design gagnant.
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Brief de Design Graphique
We are a marketing agency that does 'Persona Profiling' on behalf of our customers.
[1] I want to systemise the capture of 'Personas' for lead generation messaging by completing lots of questions about the targets - their likes, dislikes, pains, challenges and goals.
I am attaching a document where we have captured all the relevant information but I need this put into a better format - possibly an editable PDF?
[2]I am including an example of where we have tried to summarise it. Although I am not happy with the result, it gives you an idea of the process.
Ideally these A4 representations of the Avatar should be easily changed for different industries/customers depending on who they are targeting. If we can have a solid design that colour(s) is easily changed depending on the customer branding.
The current example is too light on graphics.
If you can imagine this A4 scaled to A3/A1 and printed out, framed and put on their walls in their office. It should be an engaging representation of an individual come to life.
So there is 2 things here - a data input form (A4) which I could access through a URL on our website, and an associated output (A4).
Marché(s) Cible(s)
ICT Sector
Secteur / Type d'entité
Digital Marketing Agency
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Clear, concise, engaging
Bien d'avoir
- Ability to change base colours easily per customer