• US$250

• 62 designs

• 30 designers

Brief de Design de Logo

Exp.Lore is a company that creates expansive interactive environments in which customers play escape room-like games and encounter lively characters portrayed by staff. Our flagship location is to be Gloam Harbor: an up-and-coming fantasy port town (think Dungeons & Dragons, Lord of the Rings) full of adventure and mystery!

We would like an icon and a logotype that is clearly legible at various scales and distances in both color and black & white. We would like to limit the color palette to 2-3 colors + B&W for printing purposes. We are envisioning colors that invoke dusk (such as indigo and muted purple), warm torchlight, and the sea, but we are open to other colors as long as they serve the overall effect.

Ideally the logo will fill the viewer with a sense of wonder and curiosity.
Attached we have included some rough sketches of our preliminary ideas. Feel free to expand on the concepts but don't feel constrained by them. For the logotype we took inspiration from tavern/inn shingles and medieval script writing. We like the way the Gloam subtly looms around Harbor. The icon we have come up with is a foreshortened spyglass with the town's skyline silhouetted in it. It touches on elements of both the setting and the customer experience.

Things to avoid: d20s/dice, puzzle pieces, other imagery common in the escape room industry

Marché(s) Cible(s)

people 18-65 looking for a fun activity & adventure

Secteur / Type d'entité

Interactive Entertainment

Texte du logo

Exp.Lore: Gloam Harbor

Styles de logo qui vous intéressent

Logo pictural

Un objet réel (texte facultatif)

Logo abstrait

Conceptuel / symbolique (texte facultatif)

Logo mot symbole

Logo (texte seulement)

Styles de police à utiliser

Serif

Sans Serif

Décoratif

Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Exigences

Doit avoir

• legibility, correct punctuation and capitalization, excitement and intrigue

Ne doit pas comporter

• dragons, dice/d20s, keys, locks, puzzle pieces, magnifying glass;

Fichiers