Packaging Design Rebrand for FreshWipes

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Ce client a reçu 59 designs emballage de la part de 23 designers. Il a choisi ce design emballage de Ileana Blanco comme design gagnant.
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We are looking to get our Unscented Antibacterial/Biodegradable Body Wipes products redesigned for retail shelves in the UK. Our product is a crossover healthcare/beauty product used to keep people fresh and clean when they can't shower and is being carefully watched by retailers such as Boots and Superdrug. We are looking for someone who can redesign our packaging to make them look retail ready/eye catching and really stand out on the shelf. We LOVE our logo (it could even go bigger!) and our white pack but feel that something is missing and that the front text is not appealing. We want to make our packs much more attractive! Can you help? We can move some of the text to the back so that the design really 'pops' I've attached our current guide. I think we should keep the white/green and our logo but can we make the front of the pack look better/less cluttered and more appealing? We have further scents you can work on as separate projects (grapefruit (orange pack) and coconut (blue pack)
Marché(s) Cible(s)
Mainly elderly/disabled Women 55+ (but also campers/sportspeople/festival goers)
Secteur / Type d'entité
Healthcare/Beauty retail
Styles de police à utiliser
Autres polices appréciées:
- Grotesque is the current one
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Keep the current logo and bright colours
Bien d'avoir
- pretty packaging incorporating more colours and less text on the front