Branding for Equipment sharing and exchange platform!
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Ce client a reçu 77 designs graphiques de la part de 12 designers. Il a choisi ce design graphique de Mehmet Pala comme design gagnant.
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Brief de Design Graphique
We need to develop 8-14" square or rectangular decals for construction equipment that are unique, tie in the branding, attract clients to the website, draw attention and curiosity to the equipment and the company for further investigation. I would like to include a qr code, tagline (Rent, Buy, Sell or phone number (use 800-GO-PROSK for now - this can be confirmed later!)
*** Please play with combinations in your designs. The main must haves for the above are the logo obviously, but the units number, website url and/or qr code.
Attached are examples or other business with decals that stand out but may be not including the above requests but gives you an indication of what other companies are doing and what grabs your attention.
We are looking to apply decals to equipment with the winning design. The design will be produced in printed vinyl. We would like to go with a design that is relatively square and the same design that has the same basic info but in a longer rectangular version (Each piece of equipment is so extremely different that different layouts with different sizes for each layout will be required)
Unit number consideration. Attachment Scan (5) is a sketch and example of an unitized decal. On our design we require a blank white space 2" high by 8" long so that a Unit number label can be printed and applied to the finished product.
This could be considered a label, sticker, decal, or logo (with extras like a business card). I must be easily viewed from a distance so its important its not too too busy and rather is organized in a simple manner but with an irregular shape perhaps to draw attention.
* if you feel the qr or tagline or toll free number complicates your design unnecessarily, please leave it out and we can asses and provide feedback.
Thank you So Much!
Mises à jour
Low designer entries
Hi All, I have extended the deadline. Please do not use any other unit number than 1708.
Added Wednesday, 15 November 2023
Marché(s) Cible(s)
General Public and other companies looking to buy sell and rent equipment
Secteur / Type d'entité
construction
Styles de police à utiliser
Autres polices appréciées:
- Microgram DB Regular and MicrogrammaDBolExt Regular is the main logo
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Must have 2 versions - one more or less square or one rectangular. EXPERIMENT WITH THE SHAPES IF IT HELPS YOUR DESIGN.
Bien d'avoir
- it would be nice to have a white and orange version. it would be nice to have negative relief on the decal so that the color of the equipment comes through on the design. We find it then allows the decal to be placed on any color other than white and it typically goes well together. Example - if we used orange only or dark blue only - it wouldnt show up on colors that are similar in shade.
Ne doit pas comporter
- SECTIONS OF ALTERNATIVE COLOR - DESIGNS MUST HAVE A COMPLETE LOOK RATHER THAN MULTIPLY SECTIONS WITH DIFFERENT BACKGROUNDS.