• €90

• 52 designs

• 16 designers

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Brief de Design Étiquette

We need a label design for an exciting new premium Italian Vermouth brand called Celestiale Vermouth.

Celestiale Vermouth is based on a recipe that has been handed down for four generations and is made in the traditional way in the Piedmonte region of Northern Italy.

Celestiale, which means 'heavenly' in Italian has been designed to elevate classic cocktails such as the Negroni, Americano and Manhattan with a base of Italian wine blended with botanicals such as wormwood, orange peel, rhubarb and cinchona. It has a delicately balanced bittersweet profile with hints of vanilla and citrus.

Its competitors include brands such as Antica Formula, Cocchi and Martini (see the uploaded brief for more examples).

The label is for a 50cl dark bottle (please refer to the uploaded brief) and should be based on maximum dimensions of 70mm (width) x 110mm (height). There is no limit to embellishments such as foil printing, embossing or any other premium finishes. The label does not necessarily need to be rectangular.

Feedback will be given quickly and constructively after submissions to ensure that the process is as fair and useful as possible for everyone.

Marché(s) Cible(s)

25-45 year old Europeans, 50:50 female:male

Secteur / Type d'entité

Wine / Spirits / Vermouth

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Fantastic design that is distinct from competitors, a premium feel and great lettering.

Ne doit pas comporter

• Generic images or patterns that do not relate to the brand (Celestiale) or the product

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Fichiers