• A$880

• 455 designs

• 163 designers

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Brief de Design de Logo

We need a logo design for our new women's fashion label called The Zen Den (TZD). We design and manufacture limited edition garments for women who enjoy being active, whether that is going to the gym, going for a run, a swim, a hike, cycling, yoga, etc, as well as casual wear for before, after, and in between workouts.

We want to see designs that use a hybrid fox and wolf. She should be a little on the feminine side so that she looks fierce but not aggressive. The logo will double as a mascot and will be used on business cards, letterheads, posters, etc, as well as on the garments themselves such as Tees, leggings, bags, etc. Like logos of sports teams, universities, and other club related logos, the logo should be designed in such a way that it gives those who engage with it a sense of community.

The logo should look good in both colour and grey scale/B&W. I prefer a logo without text unless it is part of the design and wouldn’t look right without it. I do not want to see text added just for the sake of it. If you want to use text, use either TZD or The Zen Den.

I’ve added a few examples to get some inspiration, but please also do your own research and look for your own inspiration. You may take inspiration from other peoples work but please do not copy their designs.

In case you are not familiar with what activewear is, I have attached images of women in activewear. Please add your designs to a pair of leggings, a t-shirts, a hoodie, and a bag, as well as a business card.

Marché(s) Cible(s)

Women 25 - 45 who are physically active, do yoga, swim, go to the gym, hike, love fashion

Secteur / Type d'entité

Womens fashion, retail.

Texte du logo

TZD or The Zen Den (But I prefer no text, don’t use it unless its part of the design)

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• The fox/wolf hybrid should be forward facing

Bien d'avoir

• It should be slightly feminine leaning without being girly, almost ambiguous, androgynous.

Ne doit pas comporter

• No text unless the text is part of the design. It should not look like text was just added to it.

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Fichiers

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