• S$140

• 7 designs

• 3 designers

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Brief de Design Graphique

Project Overview:
We are a trading company specializing in selling hobby cards for sports enthusiasts worldwide. We are launching a new series of trading cards featuring popular sports such as NBA (basketball), MLB (baseball), NFL (football), FIFA/LaLiga/UEFA (soccer), and WWE (wrestling). Our customers will be able to purchase these cards online from our website.

We are launching a series of hobby cards for WWE, American Football, Baseball, Basketball, and Star Wars. We need a design for the packaging and sticker on the packaging box that will appeal to our target audience and showcase the collectible cards.

Target Audience:
The target audience for the hobby cards is collectors, enthusiasts, and casual buyers of all ages. The packaging should be designed to appeal to a wide range of customers.

Branding:
The overall brand message that we want to convey through the packaging is one of excitement, exclusivity, and fun. The packaging should highlight our brand values of quality, authenticity, and innovation.

Theme:
Each of the hobby card collections has a unique theme - WWE, American Football, Baseball, Basketball, and Star Wars. We will need to create a silhoutte design for each theme that looks like they're a part of the same series. Essentially, the designs need to look like they belong in the same design family. The packaging design should incorporate the key elements associated with each theme, such as silhouttes of wrestlers for WWE, helmets for American Football, bats and balls for Baseball, basketballs and hoops for Basketball, and Star Wars characters for Star Wars without infringing copyright.

We need designs for the trading card foil packaging and box sticker. The designs should reflect the respective sports and must incorporate official colors used in the sports. Please conduct research on the official colors used by each sport to ensure accuracy. We require silhouette illustrations that accurately reflect the sports mentioned above.

Layout:
The packaging will be a black rigid box(12.7 x 7.6 x 5 cm). The sticker design will be on the box. The foil packaging of the hobby cards are (7x 10 cm). Information that needs to be included on the sticker and foil packaging includes our brand name, product name, and any legal or regulatory information.

Artwork:
The artwork on the packaging will be silhouttes of the themes. The artwork should be consistent with the overall branding and theme of the product.

Restrictions:
Please note that we require the designs to use a maximum of three colors to maintain consistency with our branding. Kindly ensure that the proposed designs are eye-catching, visually appealing, and will appeal to sports enthusiasts. Thank you.

Deliverables:
The design brief should include the following deliverables:

Sticker and Foil Packaging design concepts for each theme (WWE, American Football, Baseball, Basketball, and Star Wars) that looks together
Final packaging designs for each theme
Mockups of the packaging designs
Final WORKING artwork files for the packaging designs in AI,PSD,JPEG,PDF
Printing specifications and guidelines

Marché(s) Cible(s)

Card Collectors that have an interest in collecting Sports(WWE, NFL, NBA, MBL, Soccer)

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Styles de police à utiliser

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Couleurs

Le designer choisit les couleurs à utiliser dans le design.

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• Must use only official sports colors like the Blue, Red and White for NFL (to keep within 3 colors)

Bien d'avoir

• Silhouttes of respective genres, same art style as FOOTBALL sample design (refer to attached files)

Ne doit pas comporter

• No more than 3 colors in proposed design including background

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Fichiers

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