Empower Student Leadership - Student Leadership Training and Development Firm
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Ce client a reçu 226 designs de logo de la part de 79 designers. Il a choisi ce design de logo de gray mind comme design gagnant.
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Brief de Design de Logo
                            We are rebranding our current company name to "Empower Student Leadership".   We work with largely high school and college aged students in personal and ultimately leadership development.  This is our 21st year of existence and are hoping to more accurately describe "what" we do through a name and logo change.  Currently we are known as "SASI - The Leadership People" but this tells very little of our story and what we are going for.   "EMPOWER Student Leadership" personifies exactly what we do.  We EMPOWER students to help not only themselves, but the organizations they serve.  
The foundational "tenets" of the company is:
"You will never truly understand the full extent of your influence on another person..."
and
"Relationships are the key to the success of any leader."  CONNECTIONS are everything in leadership...
Our curriculum continually seeks to explore the value of an individual's impact on others and their organization. One decision, one small gesture, one moment of compassion, one thoughtfully presented teaching opportunity, one moment of truly listening to another human, one smile in the morning, one “have a great day” at the end of rehearsal can and will have a lasting impact...
The goals of the logo are:
1.  The logo should graphically represent the foundational principles described above.
 2.  The logo should be able to stand alone without the text "EMPOWER Student Leadership"  Although iterations of the logo will have the text, I am looking for something that can stand on its own.
3.  The logo and all iterations should have a current, fresh look while also being "timeless" in nature such that it can stand up for years to come.
4.  With #3 in mind, the logo should be something that a high school or college aged student would be excited to wear...
5.  The logo should have a clean and sophisticated look.
                        
Marché(s) Cible(s)
High School and College Students
Texte du logo
"EMPOWER Student Leadership"
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Styles de police à utiliser
Autres polices appréciées:
- I also like Avenir and Montserrat. That said, I am open to seeing any and all ideas with the exception of "decorative" or "script"
 
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- represent the "tenets" listed above (in as much as possible) through abstract graphic - should also have an "it" factor that a high school or college student would want to wear it on a variety of merchandise - further being able to use it as a "mini" logo etc (like Lululemon) would be nice.
 
Bien d'avoir
- not sure...
 
Ne doit pas comporter
- references to cap/gown or graduation hats - references to an acronym or abbreviation of the company (ESL for example)