Mógu, a Gourmet and Medicinal Mushroom company in Egypt, is looking for packaging design.

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Brief de Design Emballage

We need a packaging design for our 150-200grams fresh mushroom trays. These are gourmet mushrooms, completely new to the Egyptian market.
Attached is our logo, brand guidelines, the package material and dimensions, and a similar packaging idea that inspired us (but we want ours to stand out more and have more information).
Our trays are made of corrugated cardboard, and we will use the tray on the left side of attached images, but with the top opening design of the right side tray ( a big window at the top of the tray to allow consumers to see the product inside). (LxWxH = 17cm x 12cm x 8cm)
The tray will have printed (1 color) information that is shared amongst all types of mushrooms (company name, printed labels of Organic/Non-GMO/Vegan/Environmental/Recyclable) then we will add sticker labels to each tray for the information of the different products we have (mushroom name, QR code to link a recipe from our website, unique flavor or benefits, nutritional value, shelf life)
We have 7 SKU's of different mushroom types. We only need one design for the tray and labels, and we will interchange the text to match the various SKU's.
- King Oyster (200 grams)
- Lion's Mane (200 grams)
- Shiitake (200 grams)
- Enoki (150 grams)
- White Shimeji (150 grams)
- Brown Shimeji (150 grams)
- Chestnut (200 grams)

The tray must have a cutout openings either on the sides or the front or back for airing out the moisture (these must be narrow or thin cutouts to prevent insect from getting in, please avoid circles, etc). The top will be a large window opening with a plastic film for protection.
More information to follow.


Fichiers
Télécharger tous les fichiers - 23,8 MB
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MOGU FINAL COLOR VARIATIONS-03
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MOGU FINAL COLOR VARIATIONS-07
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PDF
MOGU Brand Guidelines
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packaging ideas
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