Straighten Up and Fly Right with a ‘30’s vibe aero identity
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Ce client a reçu 25 designs de logo de la part de 8 designers. Il a choisi ce design de logo de ThiagoB comme design gagnant.
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Brief de Design de Logo
PAlpha Omega Kilo - A-OK in phonetic Alphabet - sells vintage aeronautic illustrations.
First, look at the supplied illustrations and colour palette for baseline. Then think of the excitement around flight in those early times - and the height of technology employed to launch adventurous men and women into the sky in sturdy biplanes, and super fast monoplanes soaring high in the open skies. Imagine the thrill.
Then think of the amazing array of graphical elements that can inform your design - the curves of wings, ailerons, flaps, and propellers. The highly stylized fuselages designed to slip through the air in ‘30’s air streamed style. Imagine the deafening sound of straight piped rotary engines as they roar to life in a puff of smoky oil and rattling valves, until they start to smoothly hum as they propel you aloft.
Think of the farmland, the bustling metropolis’s spreading beneath these able airmen and women; think of the sun, the wind, the weather, the forces at play that had never met man before.
Think of the aerodromes filled with flying club members, pouring through books, learning their craft, eager to fly, and astonished at the technology that will send them skyward.
Pilots in theses early days were brave, smart, competent and in love with the promise of air flight in their lives and profession.
These are the illustrations that educated and inspires them.
The logo you create needs to capture that spirit. With humour and respect.
These illustrations were drawn between 1930 and 1940, so the logo or wordmark need to have a vintage typographic feel, and a colour palette from that time as well.
The illustrations have plenty of character, I have included a few for reference, as well as a color palette from that time.
While it's a lot of words, the "Alpha Omega Kilo" needs to have the first letter of each word in upper case, so it scans "A-OK" as the viewer reads it.
The descriptor, "Areo Technica" should be relatively more legible.
Logo use will be online - website for sure but needs to read well on Instagram.
Looking for both horizontal and stacked versions.
Don't really care if the identity is a logo or logotype.
This is a fun and playful brand, and it needs to instantly locate the product offering as nostalgic, but authentic/authoritative, as the technical aspects of flight haven't changed, so the authority and science remains...
Mises à jour
Need a couple of days before selecting a winner
Marché(s) Cible(s)
Pilots, families and friends of Pilots, flight school instructors, aviation aficionados
Secteur / Type d'entité
Aeronautics, flight,
Texte du logo
Alpha Omega Kilo Aero Technica
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme
Logo pictural
Un objet réel (texte facultatif)
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo de figurine
Logo avec illustration ou personnage
Logo mot symbole
Logo (texte seulement)
Styles de police à utiliser
Autres polices appréciées:
- Any font popular in the late 1930's
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- A OK must "pop" out of the phonetic alphabet - must feel like it's from the late 1930's and very early 1940's, must be easy to read or scan on istagram, please see colour pallette as attached
Bien d'avoir
- Simple, easy to read