Campaign Logo Required for Round the World Sailing Team

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Ce client a reçu 156 designs de logo de la part de 57 designers. Il a choisi ce design de logo de wpldesigns comme design gagnant.
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Brief de Design de Logo
We need a logo design for a professional sailing campaign. We will take part in the Vendee Globe Race 2024, a single-handed, non-stop, round the world race. While the team has its roots in Switzerland, the event is truly global. The logo should be simple, yet dynamic and stand for professionalism and progress, and potentially the sustainable character of sailing. Integration of a Swiss flag is a (desirable) option, also a link to the ocean, sailboats, sails, wind and waves is possible. No more than 3 colors in total, preferably red and black (or grey), adding other colors should only be done if they preserve the professional, stylish character of the logo. Logo will mainly be used on a white background. The name „Oliver Heer“ should be prominent. Ocean Racing can be slightly smaller but should still be integrated into the overall logo somehow. The removable byline “Vendée Globe 2024” will occasionally be used, but the logo without the byline should work as a standalone logo as well. Generally, the text and the logo should ideally be “modularly” useable, meaning without the other part (e.g. the logo or the text printed on a shirt). In terms of the style of the logo, we are very much in favor of a simplistic, modern-style (can be artistic) logo which can be added-on to the text, but isn’t too dominant.
Updates
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Secteur / Type d'entité
(Extreme) Sports, Sailing,
Texte du logo
Oliver Heer Ocean Racing ; Removable byline: Vendée Globe 2024
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo mot symbole
Logo (texte seulement)


Logo de Lettermark
Acronyme ou logo texte (texte seulement)



Styles de police à utiliser
Autres polices appréciées:
- Helvetica could be interesting, but not mandatory at all
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Oliver Heer Ocean Racing as text, some graphic element related to sails, sailboats, the sea, wind or water should be included (can also be done in an abstract way though)
Ne doit pas comporter
- No green colours