• A$150

• 155 designs

• 56 designers

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Brief de Design de Logo

We need a logo design for a new company based in Sydney called "Aura". We are a boutique Pilates and fitness studio aimed mainly at females but not exclusively.

The logo should be attractive to women of all ages, especially 25+ years old. We want the brand and logo to symbolise calm, warm, positive energy and confidence.

We would like to see designs that use colours such as salmon, indian red, redwood) or violet colour (such as violet hibiscus).other colours that could be included are white and/or grey.

The logo should say "Aura", "AURA", +/- the words "Pilates & Fitness". It should be suited to going side by side with photos of a Pilates studio with a wooden/white wall interior.

The picture included is a guide for colour and style. Improvements that I would like would be: increase the originality and distinctness of the text by adding a design feature to the text of "AURA". It can be similar to a regular font such as Arial/Serif, but needs to be changed so it is a unique logo. Other than this it should remain relatively simple.

The overall feel should be:
-attractive to females but not stereotypically so
-a modern look but not futuristic or technical looking

Marché(s) Cible(s)

Metropolitan professional females 30-45 years

Texte du logo

Aura

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• AURA dominant
  The words "Pilates & Fitness" less prominent

Bien d'avoir

• AURA capitalized and dominant
  Mainly simple text with some original design element

Ne doit pas comporter

• No cartoon looks
  No italics or caligraphy styles
  Any Pilates or Yoga pictures or silhouettes
  Strong regular pink colour

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