Manufacturing Company WordPress Website Design

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Ce client a reçu 72 web designs de la part de 14 designers. Il a choisi ce web design de Shijo John comme design gagnant.
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Brief de Web Design
Looking for a modern WordPress design for a manufacturer of oil separation and coolant recycling products called SmartSkim. This is a business-to-business marketer in the industrial manufacturing sector. SmartSkim sells to CNC manufacturing companies and their products are known as some of the best tools in the world for skimming and separating floating oils, metallic fines, and other contaminants from industrial process fluids.
The winning design will be based on a responsive WP theme. Include the theme name if your design is selected by the client. Provide Home, Product and Case Study page views with your submission.
THE SMARTSKIM BRAND
The SmartSkim brand is all about connection and partnership. They are down-to-earth, relatable, helpful and fun to hang out with. The brand voice is humble, authentic and helpful and they are driven by connection, togetherness and inclusion.
The SmartSkim target audience is plant managers, enterprise engineers and business owners in CNC machining manufacturing companies across a variety of industries (automotive, aerospace, energy, medical and transportation).
SmartSkim is looking for a clean, modern website that better represents their brand with a more polished and professional design. It should be:
- responsive and mobile-friendly
- easily findable for key search criteria
- a source for improved lead generation for prospective sales
- more easily editable
A design that is oriented toward these goals will be selected as the winner.
The winning designer may be chosen to code the website, or to code the initial pages in the concept design.
Current Website:
https://smartskim.com/index.html
Competitors:
https://www.prab.com/
https://www.eriez.com/
https://www.suparator.com/
Sites We Like:
https://americanalloyfab.com/
- we like the clean layout of the home page in a grid-like design, simple header and footer, the parallax scrolling, and the mobile responsiveness.
https://www.prab.com/fluid-filtration/guardian-coolant-recycling-systems/
- we like the way the content is presented on the Prab product page - specifically, we like the use of the tabs below the main product images to present a lot of content without it looking overwhelmingly busy.
https://ricelakeglass.com/healthcare/memorial-medical-center/
- we like the way Rice Lake Glass presents their cases studies with a combination of useful information highlighted by informative icons and pictures to present key statistics in the case study. We would like the SmartSkim case studies to almost feel like an infographic presentation on the website.
Attached files to help your designs:
- Brand Identity Guidelines
- SmartSkim Logos
- Product Photos
- Brand Photos
- Home page content
- Coolant Recycling product page content
- Case Study page content
- Site Map
- Wire Frames
Updates
Gathering more feedback
Marché(s) Cible(s)
The SmartSkim target audience is plant managers, enterprise engineers and business owners in CNC machining manufacturing companies across a variety of industries (automotive, aerospace, energy, medical and transportation).
Secteur / Type d'entité
Industrial
Code
Codé - Design et Code demandé
Nombre de Pages Demandé
3 page
Styles de police à utiliser
Autres polices appréciées:
- DINPro is used on all collateral - see brand guidelines
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- See the brand guidelines file attached for colors and logo usage