Hankerchief company logo design
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Ce client a reçu 95 designs de logo de la part de 31 designers. Il a choisi ce design de logo de AD-X comme design gagnant.
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Brief de Design de Logo
Name of the company
1,000 Sneezes
slogan/ catch phrase (if it has one)
Limited edition art in your pocket.
What’s your target audience
End user will me mainly men, 21 to 60, fairly well off, interested in art, quite conservative and handkerchief users.
Your industry:
Handkerchiefs
Your main product/service:
Limited edition art handkerchiefs. These are handkerchiefs with beautiful designs screen printed on. Each design is limited to 1000 pieces.
Your unique selling points:
High quality handkerchiefs with limited edition art on them.
Any important brand values or stories important to your brand:
Best quality materials and fine art that give the best in pocket and collectible experience.
As far as the type of the logo there are six basic types. Knowing what you are looking for helps me narrow the sketches to more accurate concepts. You can pick one, two or three different types for me to work on.
1. Wordmark: A text treatment of the name Yes/ no
Yes
2. Lettermark: One or more letters from the name Yes/ no
Yes
3. Emblem: The company name and a shape or image yes/ no
Yes
Examples: Audi, Southwest, Puma, Target
4. Pictorial mark: A symbol or icon Yes/ no
5. Symbolic mark: An abstract shape or symbol yes/ No
NO
6. Characters: A person or animal yes/ No
NO
Culture:
Classy, grown up, art, quality, limited edition, collectible
Wives buying presents for husbands. Collectors wanting to buy more.
Voice
Grown up but fun, classy but not stuffy.
Benefit:
A beautiful and collectible thing to own.
Values:
Reliable, trusted, quality
x-Factor:
No one else does this
Other:
The logo needs to work well in one colour only: White out, Azure blue, lime green, fascia pink and black.
Marché(s) Cible(s)
Gifts for men, so men will be the end users, but purchasers will be mums, girlfriends and wives mainly
Texte du logo
1,000 Sneezes
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Logo de Lettermark
Acronyme ou logo texte (texte seulement)
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Needs to be classic and classy.
Bien d'avoir
- More than just a wordmark. Add in an element. think hankerchiefs and art, could be framed, easel etc