Update a luxury travel logo to help trailblaze into an exciting future*

Gagnant
Contest winning design

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Ce client a reçu 227 designs de logo de la part de 74 designers. Il a choisi ce design de logo de R!CKY comme design gagnant.

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Brief de Design de Logo

-We already have a logo we have used for 10 years in our awards business named the Boutique Hotel Awards. We need to udpdate it to move from a company that awards the finest unique small luxury hotels in the world to one that luxury travellers use to book high-end hotels and private villas.
-The difficulty in this job is that we need to retain some of the current logo's identity, but also to make it more slick, elegant and generally more fitting for a boutique luxury hotel members club that is seductive to curious luxury travellers.

Source material of current logos in use is here in case you need it:
https://drive.google.com/drive/folders/0B8H-ljGPISZ1Q29wTWtLZ3NGb0k?usp=sharing

Really looking forward to seeing your ideas and designs! Any questions, just ask!

Icône d'informations
Mises à jour

Could anyone try a version where the leaves that form the wreath are made of keys? Many thanks for the great work so far :)
Added Wednesday, November 25, 2020

Gathering more feedback

Need a couple of days before selecting a winner

Marché(s) Cible(s)

Luxury travellers. High-end and design-oriented hotel and private villa lovers

Texte du logo

We want 'BOUTIQUE HOTEL AWARDS' to be written parallel or directly below to an icon in logo. Icon logo does not contain words


Styles de police à utiliser
Serif

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • New update logo requirements, relative to old (current) logo:
    1. words removed so they sit separate from the icon on left hand side and parallel to or directly underneath the icon. The should look fairly similar to the BOUTIQUE HOTEL AWARDS text you see in attachment.
    2. Icon must consist of a two keys crossed. Keys should be ornate like the example we give attached.
    3. Base of key can be unique ornate standard design or can contain the letter 'BHA' somehow like in the attachment sketch but better design obviously.
    4. Wreath of leaves should surround the cross keys but we want the leaves updated from current format so that the angle outwards at increasing angles like attachment example shows.
    5. Above all we need the logo to elegantly embody luxury travel, discovery and excellence. You can hint at this by framing on a compass pointed circle or any other idea you might have.
Bien d'avoir
  • Logo should be adaptable such that a banner saying 'nominee 2021' can sit over it nicely.

Fichiers
Télécharger tous les fichiers - 1,4 MB
PNG
key base acronym idea - BHA
jeudi 19 novembre 2020
PNG
Current winner banner logo
jeudi 19 novembre 2020
PNG
Current logo
jeudi 19 novembre 2020
Paiements
1e place
US$260
Primes de participation x 3
US$30
Primes de participation x 4
US$10
Total
US$390

Date limite du projet
06 déc. 2020 22:01:45 UTC
Language

Inspiration pour Design de Logo
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