University Landing Page Refresh
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Ce client a reçu 24 web designs de la part de 4 designers. Il a choisi ce web design de WebPixel comme design gagnant.
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Brief de Web Design
I need a desktop and mobile refresh of this page:
https://www.usa.edu/college-of-rehabilitative-sciences/occupational-therapy/
The goal of this page it to encourage prospective students visiting the page to request more information via our lead form.
The current website places the emphasis on WHAT Occupational Therapy actually is- meanwhile WHY a student should select our university appears secondary and not well presented. I want to flip this around.
I want to make it easier for a student to select their program of interest:
1. MOT
2. MOT Flex
3. OTD
4. OTD Flex
5. PPOTD
to ultimately request information about that program.
Please note, I do not have the authority to change the header, sub-header- or footer - so all designs should make us of the existing headers while still optimizing the information architecture to improve navigation.
The copy, colors and font must remain the same as the original design.
I have attached a folder containing user personas as well as several approved photos / logos that can be used for the new design.
Marché(s) Cible(s)
Students considering a Masters or Doctoral degree in Occupational Therapy. Mostly Women, aged 23-33 with a strong interest in helping either children, elderly people or under-served communities
Nombre de Pages Demandé
2 page
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- One desktop version and one mobile version.