Website Graphic: Sales Funnel Redesign
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Ce client a reçu 44 designs graphiques de la part de 7 designers. Il a choisi ce design graphique de Mila@CreativeMotions.com comme design gagnant.
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Brief de Design Graphique
                            *** NEW DEADLINE *** END OF TODAY: 1/28/2014
We are looking for a redesign of the the top main area on our website front page. No coding is involved and delivery must be in PSD files.
We sell software for day-traders and also resell it through partners like trading educators. Our flagship software product is called BloodHound. Our website is:
http://www.sharkindicators.com
This is a sales funnel with the idea being that we want:
1) to present a video (the video production isn't part of this project)
2) get people to proceed with entering their email address. 
For the video place-holder, you can design the video to play in place or via pop-up, it's up to you.
I have attached a screen shot breaking down the redesign into two essential parts: the MAIN SECTION and the SUB SECTION. 
See the "Must have" description for details on what each should have.
ABOUT STOCK PHOTOS: 
If you use stock photos, please use test photos from Shutterstock, or istockphoto.com and record the photo id number so that I can purchase them separately if I choose your design (you do not need to purchase the photos directly, so experiment be liberal with your use of them in your prototype design).
FOR YOUR REFERENCE, THE VIDEO WILL SAY THE FOLLOWING SCRIPT:
As a professional trader I have spoken to numerous traders looking to become successful.  To shed light on an example, I spoke with a trader recently, let’s call him “Joe”, and he informed me that he was down 47,000 in his live account within 6 months of trading.  It really affected me that Joe didnt know or even try to find a way to vet(test) his system or mehtodology before trying to see if it was worth risking his hard earned money/savings.
If you can relate to this first hand, or if you’re one of the lucky ones who have not experienced but would like to skip the hardship then you’ll truly benefit from what i’m about to tell.
Rather than waste time right now, why don’t I show you a solution to this pain. If you enter your email on the right immediately, I’ll send you a free Algo development course where we show you how to take your ideas, and validate them before ever risking your hard-earned money ever again.
                        
Mises à jour
                                                        I have included a "Elements and Screen Shots.zip" file in the brief that has various screen shots and elements from our software. There is no requirement to use these, but if you are going to show software screens, here they are.
 Added Sunday, January 26, 2014
                                                    
Hi everyone, if you're still working on a submission, please have it in by Tuesday evening. We will be making a final decision the following day (earlier than the deadline) due to a need to get this up and live as soon as humanly possible (we are running promotions by the end of the week).
Added Monday, January 27, 2014
                                                        REMINDER: New deadline will be end of day today for submissions (We are cutting this one short because we have promos running next week and need time for implementation).
 Added Tuesday, January 28, 2014
                                                    
                                                        If you are still working on a design, please message me, as we would like to make decision soon.
 Added Wednesday, January 29, 2014
                                                    
Marché(s) Cible(s)
independent Day traders and trading educators, mostly male (80%), financially savy, financially established and older/mature.
Secteur / Type d'entité
Software
Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Nav menu must be the same style as it is on the rest of the site
MAIN SECTION:
Something to indicate that if you click it, a video will start playing (as either a popup or in place)
Our phone number : (323) 744-7007 (but not so big).
The following text:
BloodHound Software:
Algorithmic Trading for the Retail Trader
And this text (Less prominent):
Put an end to adhoc trading and approach the markets like a scientist
A prominent enter Email with a GO button on the RIGHT SIDE, with some text above it (maybe in an arrow) saying:
"Get the Free Algo Trading Course to see how the pros do it."
SUB SECTION:
The text:
Are you an trading mentor or educator? Click here to find out how we can help you significantly reduce your costs and grow your business rapidly. 
Bien d'avoir
- Stock photo images of a person or people, possible customers (a day - trader).
 
Ne doit pas comporter
- if you are going to include a BloodHound dog, it must NOT be prominent - we have received comments that we look like an a pet company