Design a label for a range of honey under :GOOD NATURE HONEY. (Original quirky different)
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Ce client a reçu 53 designs étiquette de la part de 20 designers. Il a choisi ce design étiquette de Sofya Obozkurt comme design gagnant.
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Brief de Design Étiquette
Create a label for a range of honey products under the brand GOOD NATURE HONEY.
Iam the beekeeper and want to sell for the local New Zealand market directly to the consumer, online mainly.
Brand position: A contemporary honey, a fresh look for a simple product, like nature intended, nothing taken out, nothing added. Doesnt take itself seriously.
Personality: Contemporary, fresh, modern, free and fun,loving. Doesnt take itself seriously, loving, generous, upbeat, provide enjoyment, life ...
Brand value: Straight up, keep it simple, generous, different,
Label: Modern twist of nature and goodness (no straight picture of nature) quirky?, use of slogan? ( Nature in a pot / More than just honey / Taste of nature / It's all good...
Need to stand out, make you smile, be noticed, different...
Marché(s) Cible(s)
Online direct customer.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- legal requirements for NZ labeling attached.
A twist and quirky side...
Ne doit pas comporter
- Basic picture of nature.
Straight forward boring everybody else's feel.