Logo Exafield Latam / international company working in the world of health

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Ce client a reçu 105 designs de logo de la part de 62 designers. Il a choisi ce design de logo de mbah suratmin comme design gagnant.
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Brief de Design de Logo
Exafield is an international company, established in 8 countries, working primarily in the healthcare market. The Exafield group already has its own logo (please see above and the attached files).
The purpose is to create a new logo for the new subsidiary established in Latin America,
which the name is: Exafield Latam
This new logo has to be an adaptation of the existing Group emblem, instantly recognizable, has to include the word "Latam", and also a Latin America connotation.
Exafield is an international company established in 8 countries and which works mainly in the field of health. The Exafield group has its own logo (see above and attached document).
The objective is to create a new logo for its new subsidiary located in South America whose name is: Exafield Latam
This new logo must be a variation of the group's logo, immediately identifiable, which must integrate the word Latam and have a South American connotation.
Texte du logo
Exafield Latam
Exigences
Bien d'avoir
- Thank you for your proposals
one information: LATAM means Latin America. That includes South America plus Mexico +++
For the logos including a map, you must include Mexico.
The best way to my point of view is to represent overall America (North + South) and to focus on Latam with a specific color… for example
Ne doit pas comporter
- Avoid generic logos +++
This logo must evoke South America, none of the lotteries currently on offer take this element of the brief into account.
Other element of the brief which is not respected proximity to the current logo
Thank you