Money Muscle - New start-up needs logo design

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Ce client a reçu 68 designs de logo de la part de 24 designers. Il a choisi ce design de logo de Birdesign comme design gagnant.
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I need a logo for "Money Muscle", a new start-up in the field of financial education.
Our initial target group is women globally. We help women to get in control of their money matters and to gain financial independence. We do this by showing them why and what is important, where and how to start, what to pay attention to when it comes to money, and what steps to take to get in control.
We equip women with the necessary tools, knowledge, and skills to increase their money confidence and eventually achieve financial independence.
We are looking for a design that communicates financial safety and increasing confidence and control as well as personal growth and development. It should have a look and feel that resonates with women and attracts a female audience.
The logo should exude professionalism (we know what we are doing and talking about) yet still feel personable and feminine that women are drawn to it.
Logo style can be pictorial/combination or abstract logo
Updates
Project Deadline Extended
Added Wednesday, January 22, 2014
Marché(s) Cible(s)
Target audience and market are women around the world who want to get a grip/get in control of their financial situation and eventually achieve financial independence.
Secteur / Type d'entité
Financial
Texte du logo
Money Muscle
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- The name has to be in the logo
Bien d'avoir
- Clean and clear design
An optional tag line, i.e. "Money Muscle - Get financially strong" fits in/under the logo is a nice to have