Rice importer and exporter. We need a new design for a 18 kg plastic bag.

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Ce client a reçu 31 designs de sac et cabas de la part de 15 designers. Il a choisi ce design de sac et cabas de Navisol Creatives comme design gagnant.
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Brief de Design de Sac et Cabas
We want to create a new brand of rice. This type of rice is produced in southeast Asia, imported to Portugal and sold to the local market. The target are people 30+ years old of all ethnicity. The name of the brand should be 'Sontu', this is the name we want people to see and get used to it. <br/>Regarding the package itself. We want a simple bag, not with many different colours (3, 4 or 5) with preference to golden yellow. The Front page, should have our brand 'Sontu' and the exact description of the type of rice 'Arroz 100% Jasmin Perfumado' and 'Premium Quality'. In the bag should also be included the nutrition facts, cooking instructions, a trasnparent part where customer can see the quality of the product and the our company info. Finally we would like to see in the front page the five stars and on the back the triple AAA (see examples of attached files). All the remaining should be of your imagination. <br/>Finally, the image 3 is an example of a bag structure that we want to make.
Marché(s) Cible(s)
People 30+ years old
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- 5 Stars on the front page, triple A's on the back and a transparent area for the customers to see the quality of the rice.