Billboard design for a legal translations company

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Ce client a reçu 8 designs de panneau de la part de 2 designers. Il a choisi ce design de panneau de D Creative comme design gagnant.
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Brief de Design de Panneau
Dear designer, I have to renew a billboard design I used to have in my local town. We are a company that provides sworn (officially certified) translations, mainly in legal field. The billboard is located in front of the Courts building and has to be easily visible and to convey who we are a quickly. I have attached a current one, the message is the same, I will be very glad to receive your proposals and meet designers for future projects of my other companies. Thank you. SPANISH: It's about creating a billboard size (3 by 8 meters), from a sworn translation company. Attach what we had so far, the data is the same (text), but I want to change the design radically and that is even more visible. Thank you.
Marché(s) Cible(s)
forreigners who are legalizing their residence or are doing any other paperwork, and companies in need of official translations.
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- It is very important to convey the idea in very short glance, because it is a specific service. It has to convey seriousness too. ENGLISH: it has to be very easy to read and capture the advertising message, it has to be very visible.
Bien d'avoir
- I would please need some element (like a stamp in the previous billboard) that would indicate what we do and call for attention. SPANISH some image of an element that makes you understand that these are official documents, right now it is the seal. It can remain a seal, or something similar.