Boutique loyalty consultants require a new sub brand logo

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Ce client a reçu 81 designs de logo de la part de 43 designers. Il a choisi ce design de logo de LAXMI DESIGNHUB comme design gagnant.
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Brief de Design de Logo
New sub brand logo for new Ellipsis service offering. This includes logo concepts and colour palette. We have a shortlist of 3 names and to help decide on the final name, we would like to see how all 3 would look as a logo. The names are 1. Beyonde 2.Caret 3.Incite
About Ellipsis
Ellipsis are experts in customer strategy, loyalty and insights. We are based in Sydney and Melbourne.
Ellipsis brand story
An Ellipsis is the ‘three dots’ that indicate an unfinished thought… Our name represents the essence of what we do: we help our clients complete their unfinished understanding of the customer.
We would like to launch a new sub brand to promote a new offering that will be based around data and insight solutions. We are doing this because we want to keep the consulting services (Ellipsis) separate from the data solution services.Please refer to brief attached.
Marché(s) Cible(s)
Medium - large corporate, retail and finance companies in Australia (decision makers)
Tech partners in Australia and overseas based in US/UK/Asia (we will not develop the actual tech solution)
Secteur / Type d'entité
Management Consulting
Texte du logo
Powered by insight
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- We’d like to explore how the visual part of the current logo could be used. And we are open to options with it not included.
- We’d like to have reference that this is ‘an Ellipsis company’ – or if you have any better wording
- We’d like to explore how a tagline could be used.
- Draft tagline: Powered by insight
- We would like to keep the current font - Flexo
Ne doit pas comporter
- No new font