Australian rail construction company looking for a strong/modern logo design

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Ce client a reçu 75 designs de logo de la part de 46 designers. Il a choisi ce design de logo de Mr.Paul comme design gagnant.
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Brief de Design de Logo
We need a logo design for an Australian based company called 'All Rail Hire'. We work in the rail construction industry and specifically provide a unique welding service called aluminothermic welding (welding two pieces of rail together). Attached is a 'B' grade logo that we originally started with but we're looking for a more professional modern version. We would like to keep the same concept of the circle style logo if possible while making it look more dynamic or perhaps even a bit more 3D (it looks a bit flat/2D at the moment). We like our initialism font of 'ARH' because it has a rail industry vibe with the letters resembling train tracks / rails so if that can remain similar that would be good. We would like the 'ALL RAIL HIRE' to be positioned under 'ARH' if possible, either linking with the circle logo like we have or centered inside the circle logo. The circle logo can be as minimal or as 3D as you like but ultimately we're looking for a sleek, strong, modern design that relates to the rail industry. We look forward to working with you, thanks!
Marché(s) Cible(s)
Corporate rail and construction human resources
Texte du logo
Initialism - ARH Company name - ALL RAIL HIRE
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo mot symbole
Logo (texte seulement)


Logo de Lettermark
Acronyme ou logo texte (texte seulement)



Styles de police à utiliser
Autres polices appréciées:
- Currently using 'DAYS' however open to other strong similar fonts
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Bien d'avoir
- A blue colour has been selected that is close to the colour we are currently using. We are using it to break up the initialism with the 'R' being blue in between the 'A' and 'H' that are black. We would like to keep a similar colour concept with the blue breaking up the design a bit and creating a colour trademark. The blue colour is to stand out so perhaps not make the entire logo blue but have key sections in blue to make it pop and stand out.