CHRISTMAS DIGITAL PONS DESIGN
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Ce client a reçu 29 designs graphiques de la part de 3 designers. Il a choisi ce design graphique de Sarina.dsg comme design gagnant.
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Brief de Design Graphique
We need the design and copy of a Christmas corporate digital greeting for the company PONS, a professional services company (legal, consulting, training, industrial property, publishing) based in Madrid and eight offices in Spain with three own offices in the world. Our customer profile, B2B, are medium or large companies, but we also have an important network of collaborators of about 500 law firms. What we are looking for is a HTML creative that we can use in our emailing platforms (mailchimp) with an adequate proportion (16: 9) and a width that we understand as a maximum of 600 px. We will value that it can have some type of animation, or in any case that transmits dynamism. As for the appearance (Look & Feel), we want it not to include any graphic element associated with religion, and we want it to be sober in the design, but to transmit a certain sense of innovation, modernity and elegance. As for colors, as you can see we are a group of companies that operate under the common brand of PONS, with their respective sub-brands in each line of business. We do not want to have more logo than PONS but we can play with the colors of each of the brands, we attach the Corporate Identity Manual. As for the copy, in the past we have used the claim "with our best wishes for 2019" or "happy holidays" ... it seems an option but we think it is interesting to introduce something related to corporate values and universal values. We attach: - Corporate Identity Manual - Corporate logo (in EPS, and RGB). USE mainly that of PONS, the others are optional. - Graphic resource (we use in business cards, file skyline.ai). Do not copy literally, using that style could work. - Old Christmas that can serve as a reference, for what we do NOT want to do. We need something more professional, but it can be useful to take into account.
Mises à jour
Necesitas un par de días extra para revisar los diseños
Marché(s) Cible(s)
CLIENTS, EMPLOYEES,
Secteur / Type d'entité
Legal
Styles de police à utiliser
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- EPS, JPG, HTML
Bien d'avoir
- ANIMATION