Logo Needed for NEW Fitness Program system to be launched internationally
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Ce client a reçu 156 designs de logo de la part de 58 designers. Il a choisi ce design de logo de Martim.Cunha 2 comme design gagnant.
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We need a Logo design for an innovative new fitness program to be launched in gyms. The unique selling proposition is that this is a range of pre-choreographed classes (similar to the Les Mills system of classes such as Body Step, Body Pump etc) but it provides interesting choreography to challenge both the mind and the body. We believe a large proportion of fitness attendees are bored with the current repetitive offerings and want classes which also make you think. With the rising concern around the increase in dementia, we believe our programs are the best way to combat this degenerative disease in the early years before it takes hold. We want to launch it under the umbrella brand of MYND TRIBE, but our classes will be called MYND STEP, MYND DANCE, MYND FLOW. Hence the word "MYND" needs to be prominent. The logo needs to be "on trend" to capture the millennials and also look good on a range of clothing. It needs to be an "aspirational" brand.
Marché(s) Cible(s)
Women and men who attend the gym, aged 20 - 35 years old
Secteur / Type d'entité
Fitness
Texte du logo
MYND TRIBE
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)
Logo de Lettermark
Acronyme ou logo texte (texte seulement)
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- MYND should be the major focus of the logo (and TRIBE should be very small) as under the MYND TRIBE umbrella brand will sit MYND STEP, MYND DANCE, MYND RELEASE and MYND ACTIVE
Bien d'avoir
- A symbol representing MYND, may be a nice to have, however the letter MYND may be better standing out on their own. The whole logo needs to be simple, yet strong.
- Update: I'd like to see a logo with MY and ND placed on top of each other (maybe in a box)..... eg
- MY
- ND
Ne doit pas comporter
- No icons representing muscles etc, this is not what the business is about. The logo needs to be strong and stylish.