Simply Good! from Pure Jerky: Sustainable Vegan Mushroom Jerky

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Brief de Design Emballage

Vegan Mushroom jerky packaging made in San Diego sustainable We are selling a low fat, vegan, non-gmo, gluten free version of beef jerky. We will be using mushroom to make the jerky and will have a variety of flavors. We are catering to a high end health food conscious market with a desire to explore exciting flavors for their descernable palate. We do not want anything to reflect too much of a mushroom theme or too hippie earthy style.

Marché(s) Cible(s)

Health conscious, vegan, vegetarian, people trying to reduce fat intake, higher end product, foodie that will spend more on a unique product with complex flavors

Secteur / Type d'entité

Food Production


Couleurs

Le designer choisit les couleurs à utiliser dans le design.


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • I uploaded a graphic of mushrooms, knife and other ingredients I pulled off the web. Please find a similar gig quality graphic and use that on the package.
  • Product name is Pure Jerky our company name is Alta Foods. The package should be exciting and refined!! It should make people feel good about picking this product compared to eating meat jerky!!! Please write Plant-Based. No GMO. Heart healthy, no cholesterol, All natural, NO REFINED SUGAR! and put a Vegan logo but don't write Vegan to stand out on the package. It can be on there but not to stand out.
  • Please SIMPLY find a way to highlight some of the following benefits of oyster mushrooms:
  • 1) Low in calories
  • 2) Contain a good amount of protein, fiber, niacin and riboflavin, along with an array of other micronutrients like phosphorus and potassium.
  • 3) Studies have shown that oyster mushrooms are high in antioxidants, B vitamins, and may help reduce inflammation and cholesterol!!!
  • 4) May boost brain health and block cancer growth
  • 5) Oyster mushrooms are rich in many of the nutrients believed to enhance brain function. Niacin, for instance, has been shown to protect against Alzheimer’s disease and cognitive decline in older adults in clinical research.
  • 6) A test-tube study conducted by the Methodist Research Institute’s Cancer Research Laboratory in Indianapolis found that oyster mushrooms were able to inhibit the growth and spread of breast and colon cancer cells. Similarly, another test-tube study in 2011 showed that oyster mushroom extract had therapeutic effects against colorectal tumor and leukemia cells.
  • Package is 7.5" tall x 5.5" wide. It must have a see through area around the bottom area for the consumer to see the product. Please play with the shape of the window. Try making it rounded. We would like to see the rounded spiral as the window with the spiral going in to the window. A sketch is attached. Please use your creativity to come up with something good if this doesn't work.
  • Package will hold 2.2 oz of product.
  • Please design the back with an area to write “Our Story”. And a generic nutritional chart that we can fill in. Thanks!
  • We are starting with three flavors. Names are:
  • Simply Good! (Main Product)
  • Tuscan Balsamic Pear
  • Thai Mango Chili
  • Alta Foods, 8731 Caminito Abrazo, La Jolla, CA 92037
  • www.eatpurejerky.com
  • Phone number (833) Try-Alta
Bien d'avoir
  • I uploaded a design of another of my brands called Pizzetta Shop. I like the color, the circular logo and the squiggly round line in the circle. It resembles sustainable food and the earth. If we could I corporate that in somehow it would be nice BUT not necessary!
  • I would like you to put all the catch phrases below in random ways, sizes and directions around the package. Please also use icons or graphics as well. I would like all of this to be a very subdued/translucent of the background color it is over. For the white area use a very, very subdued grey. Please also use some of these words and phrases:
  • Low Fat, All Natural, Not Processed, Plant Candy, Eat The Whole Bag, Healthy Snack, Live Longer, Save A Life, Sustainable, Use Less Water, Smoked Goodness, Beef Flavor, Flavor It Up!, Stop Hunger, Gluten Free, Exciting Flavor, Lean, Protein, Fiber, Niacin, B6, Reduce Inflammation, Prebiotic, Lower Cholesterol, Antioxidant Rich, Micronutrients
  • Also put a small vegan icon in the bottom right corner, with a NON-GMO icon and a heart healthy icon.
  • I would also like some sudbued fun graphic icons like a cow liking his lips. I will post an example in my brief updates. Please also go to https://www.kravejerky.com/shop-krave/jerky. Look at the jerky packages. This is the effect I am trying to get.
  • Look at these websites for examples of some cow graphics for example of something like what I would like. Others you can come up with similar to what Krave Jerky is doing would be fine.
  • https://www.askideas.com/media/24/Cow-With-Long-Tongue-Funny-Face.jpg
  • https://png.pngtree.com/element_origin_min_pic/16/11/23/e96ba9cce3775e985fc26e4c70df9e50.jpg
  • https://i2-prod.mirror.co.uk/incoming/article4822280.ece/ALTERNATES/s615/Cow.jpg
Ne doit pas comporter
  • DO NOT USE MUSHROOM GRAPHICS ON THE PACKAGE!!!! Also....Too much vegan oriented. We don't want a hippie, psychedelic, 60's type design. This must invoke a high end, whole foods, organic style, no preservatives good for your body feeling in the buyer!

Fichiers
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