The Brave, Smart & Kind Values Project

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Ce client a reçu 26 designs de t-shirt de la part de 10 designers. Il a choisi ce Design de t-shirt de Kero comme design gagnant.
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Brief de Design de T-shirt
The BSK project aims to teach children the important values of being Brave (try something even when you're scared) , Smart (make the smart choice) and Kind (try and be kind for yourself and people around you) on a daily basis. This concept started small and has now gained momentum in a number of elementary schools in the US. It's a great way to ask children about their day in a different way and raise BSK adults.
In order to boost this growing movement, we would like to make T-shirts, hoodies, hats and other garments available for children (boys and girls) that show the Brave Smart Kind (BSK) values in one design.
We would like to see a design that includes one or more illustrations or symbols to accompany these values. Please see example attached.
Marché(s) Cible(s)
Children & their parents, educators
Secteur / Type d'entité
Education
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Values must be readable, it needs to appeal to children - boys and girls alike
Bien d'avoir
- it can be bold and colorful, the use of a handlettering style would be nice as well