• US$120

• 7 designs

• 3 designers

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Brief de Design Étiquette

Design a label for a 375ml can containing carbonated sweet cherry wine. I will upload a template for the design with parameters and include an example showing required statements (government warning, production statements - basically everything on the left hand side of the "whitecan" label upload can be replicated in a way that matches the new design.)
Chateau Chantal is a winery that started as a cherry orchard and now makes regular wine and cherry wine from products grown in the state of Michigan. This product should be fun and lively, taking inspiration from the success of sparkling waters currently being sold, and the fun aspect of a bubbly cherry wine. I will upload the current label that is on a wine bottle, but we're going for a much more youthful and fun look for the can. Our winery website is www.chateauchantal.com.
Showing that the fruit comes from Michigan is important and can hopefully be integrated into the design. Our town, Traverse City, Michigan, is known as the Cherry Capital of the US - cherries are a big business in our area.

Marché(s) Cible(s)

Millenials

Secteur / Type d'entité

Winery

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Styles de police à utiliser

Autres polices appréciées:

• Garamond is our corporate font, but this can be changed

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Couleurs

Le designer choisit les couleurs à utiliser dans le design.

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• The Chateau Chantal logo
• Cherry theme
• Michigan theme

Bien d'avoir

• Reference to the state of Michigan, where the cherries are grown that make the wine
• one idea: a white/pale color can with cherries acting as the fizzy bubbles of a drink.
• One idea: incorporate the waves of the great lakes with cherries

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Fichiers

Télécharger tous les fichiers - 8,9 MB