Logo for new startup

Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 90 designs de logo de la part de 37 designers. Il a choisi ce design de logo de ONW comme design gagnant.
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Brief de Design de Logo
I need a logo for a new startup that is getting ready to launch! The logo should depict a brand that is easily remembered once the logo is seen for the first time.
I need creativity here! It has two words in the logo text so each word should be clearly identifiable in the logo. I leave it to the experts where to position an image in the logo, but the image alone should be able to identify the brand without the words (Pocket and Swap). Also, I should be able to re-use the image portion of the logo as a badge on social networks.
I'm open to all colors, but I've identified some below that I've seen on other logos and liked.
Updates
Hi Everyone, I posted a logo design I like (fivespark) and will post some additonal. This logo displays clear representation between two words by using a different font style. I`m fine with some greyscale color if it will highlight the pocket image. I`ve also attached a pocket image that i feel can be used as a basis to what i want. A representation of swap just has to be designed into the pocket (stitching or something creative). Using the pocket image like this it can be easily placed to the left of the logo or included in the logo as a replacement for the letter O.
Added Thursday, January 02, 2014
Time to get creative everyone! This is a guaranteed payout and time is ticking away. I'm not looking for something over the top here. The logo just needs to have the correct text font, color and an image that is easily recognizable based on the service I'm providing. This logo doesn't need lot of design time, just someone that has a creative touch!
Added Monday, January 06, 2014
Marché(s) Cible(s)
Target audience would be the same as any auction or buy and sell site.
Secteur / Type d'entité
Social
Texte du logo
Swappocket
Styles de logo qui vous intéressent
Logo abstrait
Conceptuel / symbolique (texte facultatif)



Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Branding capability. Clear distinction between the words Swap and Pocket. An image incorporated into the logo that depicts both words Pocket and Swap.
Bien d'avoir
- Although I don`t want a slogan incorporated in the final logo, I would like to see what a slogan would like with the final logo. For example, I like to see how the following slogan appears underneath the logo:
``Turn something into anything``
Ne doit pas comporter
- Do not include basic arrows or other stock images that focus on just the Swap portion of the logo text.