new logo for Cashflow automation software system

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Ce client a reçu 123 designs de logo de la part de 55 designers. Il a choisi ce design de logo de Jenny comme design gagnant.
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Brief de Design de Logo
We run an accounts receivable automation software as a service platform. Wtf does that actually mean? It’s a tool any business can plug in that completely puts the entire process of getting paid by your customers on autopilot. You can customize workflows for specific clients, by group, payment schedule etc so you don’t lose that personal touch but it all happens seamlessly in the background without the business owner or their staff having to dedicate any time to ensuring every invoice is getting paid. Period. It doesn’t just get you the money you’re owed faster and help you stabilize your businesses Cashflow but it also can help increase revenue by supporting review/referral awareness campaigns, NPS surveys, or any additional revenue generating campaign your company is currently focused on, without ever conflicting with its #1 priority which is to get you paid on time, every time. Our current brand name is “InvoiceSherpa” which suggests that we are an advanced invoicing tool not an AR automation tool, we have no current tagline and the logo does nothing to help sort matters out. We’re just going into a complete rebrand and I thought getting some fresh eyes on the new logo/tagline (knowing the headline brand name has to stay the same for now) would be a great place to start. Sherpa implies we will be your guide... that could be worked into the imagery I’d also like to explore things that evoke wealth, stability, autopilot, even superhero. A customer once said “discovering InvoiceSherpa was like hiring a full time expert to focus on AR but for less than $50/month” if that helps. 86% of SMBs that fail, fail due to Cashflow related issues.... we help elevate that burden so they can just focus on creating kickass products and services.
Marché(s) Cible(s)
Sub owners doing better 1-10 million... they are growing and with growth comes expenses. They’re solid business owners but when they clients they were investing in that new staff (equipment, officespace, swag, software, etc) for don’t pay on time they can get totally upside done even though they have a successful business on paper. We also partner with bookkeepers and accountants who can not only use us themselves but have dozens of clients they can refer us to.
Secteur / Type d'entité
Fintech
Texte du logo
InvoiceSherpa
Styles de logo qui vous intéressent
Logo d'Enseigne
Logo contenu dans une forme



Logo pictural
Un objet réel (texte facultatif)



Styles de police à utiliser
Autres polices appréciées:
- Roboto anything in that family
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Imagery that invokes the true functionality of our product and doesn’t confuse people on our brand.
Bien d'avoir
- If you have a creative tagline to add I’d love you forever? (We currently do not have a tagline).