• A$150

• 48 designs

• 13 designers

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Brief de Design Emballage

Waffle packs – Hard discounter – Design Brief - front panel only

We need a pack designed for our Brussels style waffles. The packs are retail packs for sale and distribution in supermarkets (hard discounters). The requirement is for a complete design for the front panel (5 varieties). The design could include a logo for the brand "Lady Jayne" or the look and stylised text could be the 'logo".

Brand name: LADY JAYNE, Lady Jayne, lady jayne

General:
• 8 Waffles in a clear foil pack (see attached)
• Most of the front view should be clear (show case the product)
• Design should work for all varieties from the dark chocolate, chocolate coated waffles to lighter fresh (plain) waffles
• Should look delicious/edible, but have some of the look and feel of a hard discounter (Lidl, Aldi,..) label. Hard discount can have the kook of luxury/quality, not just cheap and cheerful. (see sample label/pack attached of hard discounter own brand)
• Could be ~3 or 4 colours spot. Gold could be a possible colour
• Colours will include white (white will be minimum foundation behind all print) and black (or dark brown)
• Ideally change of variety will be changed in one colour only (most likely the black). All other colours being come to the design of all varieties
• Dielines (see attached) front panel 140mm (w) x 180 mm (h)

Varieties:
5 – “Brussels Style Waffles”
• Fresh Egg Waffles or Brussels Style Fresh Egg Waffles
• Cinnamon Waffles or ……
• Chocolate Waffles or ……
• Choc Topped Waffles or ……
• Lamington Waffles or ……

Other text on front panel:
• No Artificial Colours
• No Preservatives
• Made with Fresh Eggs
• 165g
• 8 waffles or 8 WAFFLES or 8 Waffles
• Optional creative text: e.g. Perfect any time of day….breakfast, snacks, dessert….

Barcode on the front (see spec. attached):

Secteur / Type d'entité

Food Production

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Ne doit pas comporter

• The waffle packs in Photos (19),zip are just to show the real product in a pack. With real product and showing the joins/seams are on the sides. These packs are not the design brief.

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Fichiers

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