Natural cosmetics logo and packaging theme
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Ce client a reçu 184 designs de logo de la part de 61 designers. Il a choisi ce design de logo de MD 17 comme design gagnant.
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Brief de Design de Logo
We need a logo and packaging design for new brand of handmade natural cosmetics and natural cleaning products. We are a small business. The brand name is "Alchymistky" (english translation means "alchemists" (women)) and stands for me and my partner who founded this brand.
We expect the logo to be composed mainly of a simple fine script.
ATTENTION: the logo for cleaning products will be completed with another word, differentiating the cleaning brand:
"Alchymistky čistia" (eng. translation "alchemists are cleaning")
and
"Alchymistky perú" (eng. translation "alchemists are washing")
Colours of the logo and packaging: brown - gold script on brown-black background. No white is planned for the main theme.
Packaging details: We need two packaging theme design ideas - one for natural cosmetics and another for natural cleaning products.
For natural cosmetics, we expect theme design idea that is compatible with both soap packaging and jar packaging.
For cleaning products, we want to still keep the brown-gold-black main idea, but with something that would evoke "clean" and "proper". We know that black and brown are not the best colours for this, but we really want to differ from others who all use white packaging with green motifs.
The final designs are supposed to communicate simplicity, nature and yet luxury.
Mises à jour
Dear designers,
we would like to thank you very much for the designs you submitted so far. After reviewing all the designs and some brainstorming, we would like to add some more guidelines to the logo development. We will be also starting replying to all of your suggestions either by eliminating them or giving feedback, very soon.
The more detailed guidelines:
1. The addition of "perú" or "čistia" words to the main logo text "Alchymistky" is not obligatory. If there is any other graphical way to make the main logo distinguish between "cosmetics" line vs the "cleaning products" line, you are very welcome to do so (e.g. alchymistky logo with bubbles for cleaning and without bubbles for cosmetics etc. - bubbles are not obligatory either...)
2. Please, do not post logo designs that are pure text/script, unless the font is very original.
3. Since Alchymistky is very long, we prefer logos from which we could extract some specific part to make it shorter (for instance the letter A that could stand on its own as logo if some packaging is so small that it has no space for the whole logo - the letter A is just a suggestion, not obligation).
Thank you very much.
Eva
Added Wednesday, May 30, 2018
Marché(s) Cible(s)
mostly women 20 to 60, thinking naturally and ecologically
Secteur / Type d'entité
Cosmetics
Texte du logo
Alchymistky (followed by "perú" or "čistia" for the cleaning products brand)
Styles de logo qui vous intéressent
Logo mot symbole
Logo (texte seulement)
Styles de police à utiliser
Couleurs
Le designer choisit les couleurs à utiliser dans le design.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- simple script logo
- brown, black, golden in the overall design (e.g the logo can be golden on black or brown packaging)
Ne doit pas comporter
- too complicated font