Inspiring mindset shift through a logo
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Ce client a reçu 143 designs de logo de la part de 50 designers. Il a choisi ce design de logo de Maintain comme design gagnant.
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Create a logo for the insights department in a pharma company; to be used for internal communication only. It should communicate that it is all about unlocking insights hidden in plain sight.
Insight is a deep truth about customers, which unlocks unmet and unknown needs. It should deliver: a differentiated offer for customers; competitive advantage and value to the company
We consider our customers to be: payers, patients, doctors and pharmacists.
We are at a turning point were we are shifting the culture of our employees from product centric to customer centric. (innovation should not come from a new product invention but rather from deeply understanding our customer needs)
As for the deliverable, we need jpeg for both white and dark background, png format. Two colors max (shades optional)
Marché(s) Cible(s)
Internal communication across different functional areas of the company and all regions.
Secteur / Type d'entité
Pharmaceutical
Texte du logo
Insights
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Should say 'insights'