• US$200

• 101 designs

• 19 designers

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Brief de Design de Logo

Jemstr is a service which let’s users discover and pin interesting stuff at places which serve food. This could be food, but also other updates like life music or the game being shown on the TV screens.

The design needs to communicate that users will find the latest news from restaurants, cafes an gastropubs.

Jem is the conjunction of JAM (making music - entertainment) and GEM (like food gem, or hidden gem). STR stands for star, meaning you find the best gems/jams on Jemstr.

The logo will be used on mobile phones and the web.

The ask is explicitly for the logo and the app icon, as both go along.

Marché(s) Cible(s)

Target user: 25-55 years old, male and female, urban and sub-urban, likes to enjoy food and drinks in company, values creativity of restaurants, gastropubs and cafes, seeking for inspiration

Secteur / Type d'entité

Tv

Texte du logo

Jemstr

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• - Main color should be an orange red. Secondary color, if any, a (light) green.
  - The logo should contain the name ‘Jemstr’, as well as a pictorial
  - the pictorial should visualize that it is about food-spot-discovery, which includes food but is also about other stuff going on at these spots, such as life music...
  - The pictorial should be unique and work by itself (e.g. as app icon), might replace a letter of the name
  - logo needs to work monochrome (black and white), for use in front of colored background
  - the overall tonality should be neutral enough to work for all types of restaurants and other places, it should be trustworthy and fresh (symbolizing inspiration), e.g. like the Sprig app logo

Bien d'avoir

• A handwriting font such these services are using: www.eatsprig.com or www.peekintoo.com

Ne doit pas comporter

• It should NOT be perceived as a discounts and offers service
  

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