VITA - Optical store chain logo

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Ce client a reçu 638 designs de logo de la part de 110 designers. Il a choisi ce design de logo de ArtTank comme design gagnant.
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Brief de Design de Logo
I'm setting up several optical retail stores. The store layout will be classic and elegant, as well as the eyewear brands inside. The stores are more sophisticated than the average optical store (see images attached).
Our main claims are handmade glasses, natural materials, sophistication and elegance, always with a strong medical approach behind the fashion and lifestyle attitude.
The name of the brand is "VITA" and in some cases it will be presented with the subtitle "óptica médica" (it means "medical optics" in portuguese).
Please avoid using strong colors, we would prefer black, white, grey and golden elements in the designs.
Also, the logo should be kept very simple and elegant, without complex shapes and colors.
We want the logo to look sophisticated and modern.
Marché(s) Cible(s)
People from 20 to 50 that cares about style, at fair price (slightly higher than average optical) .
Secteur / Type d'entité
Eyewear
Texte du logo
"VITA", or "VITA - óptica médica", or simply a symbol logo
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)



Logo abstrait
Conceptuel / symbolique (texte facultatif)



Logo mot symbole
Logo (texte seulement)


Logo de Lettermark
Acronyme ou logo texte (texte seulement)



Styles de police à utiliser
Autres polices appréciées:
- Anything you find interesting. You can make uo your own style.
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Must be sober, classic, and elegant. We would like the logo to have glasses in it, as an icon or integrated into the letters somehow.
- Please avoid using strong colors, we would prefer black, white, grey and golden elements in the designs.
- Also, the logo should be kept very simple and elegant, without complex shapes and colors.
- We want the logo to look sophisticated and modern.
Bien d'avoir
- Icon / Symbol possible to separate (to use in small places such as in some eyewear frames of our own brand)
- The Icom or symbol could also be one letter of the name, or an external element.
- The icon could be the "V", or "VITA", or glass frames, or a mix between all of them.
Ne doit pas comporter
- Hysteric shapes or colors.