• US$150

• 69 designs

• 28 designers

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Brief de Design de Logo

1. Initial Guidelines
• Company name: SoSimple
• Tagline: we make it simple
• Company size: Small.
• Number of employees: 2.
• Service to be created: bmsc (buy and manage better in the supply chain).
• Customers of this service: Book publishing houses.
• Type of business: B2B (SoSimple for Publishers).
• Type of project: Logo, stationery, business card.
• Service: SoSimple first renders a service called bmsc. bmsc involves gathering customers' stock and sale information, compiling it and providing suggestions as to purchasing, way of producing and product continuity.
• Use of the service: It generates financial gain by cutting down stocks, reducing cash flow, and simplifying the decision-making process in purchasing.
• Product image on the market: We aim to solve some age-old problems (so old people hardly notice them) using intelligence, a systemic view and technology. As simple as that!
• Main features making this product stand out against the competition: There has never been a product like it in publishing. There is therefore no competition.
• The main strengths of this service: Stock reductions, cash flow improvements, more assertive purchasing, reduction of the workload and management of purchasing, monetization system where SoSimple only stands to gain if the customer achieves positive results.
• The main weaknesses of this service: Competing publishers need to make confidential information available to us. They will need to trust us to treat the information confidentially and store it safely.
• Environmental influences: No.
• Cultural influences: Shift in important paradigms of the book supply chain.
2. Market
• Market share for this service, in volume and money: Small share by volume. Publishers' investment will be small compared to the potential gains.
• Changes in this market: Owing to the financial crisis, but above all to lack of government investment in education, the market is currently stagnant.
• Seasonality: Does not apply.
• Target market: Publishers in general, except for textbooks.
3. Objective of the Project
• Needs met by the product: Better purchasing management, more assertive control over quantities purchased, better management of the distribution chain.
• Mission: to provide service where—through information-based intelligence—it can simplify companies' efforts in secondary, albeit crucial, operations thus freeing customers to expend time and efforts on their core businesses.
• Vision: Increasingly to use information-based intelligence to simplify companies' daily tasks, making the companies more profitable and efficient, as well as simpler.
• What we wish to communicate: Simplicity
4. Requirements and schedule
• Any specific requirements for the project: The word/concept “Simple” must drive this project.
• Conditions/constraints upon the project: The brand has to be very simple, easy to understand, and easily reproduced in any medium—physical or digital.
• Exact specifications of pieces and quantities: SoSimple logo, manual for the brand with fonts, color, patterns, etc., basic stationery such as headed paper, A4 envelopes, letter envelopes, business card, etc.
5. Budget and Deadline
• Budget available for the project: US$ 450.00
• Deadline for delivery: 10 days

Marché(s) Cible(s)

Publishers in general, except for textbooks

Secteur / Type d'entité

Book Publisher

Coordonnées pour la Carte de Visite

Leonardo Ferreira
Diretor
+55-11-98277-4003
leonardo@sosimple.com.br
sosimple.com.br

Texte du logo

SoSimple - we make it simple

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Styles de logo qui vous intéressent

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Styles de police à utiliser

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• The word/concept “Simple” must drive this project.

Bien d'avoir

• The brand has to be very simple, easy to understand, and easily reproduced in any medium—physical or digital.

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Fichiers