• C$150

• 238 designs

• 77 designers

---

Brief de Design de Logo

Canadian guide to journeys in Canada. The new website will focus on experiences and journeys across Canada: road trips, hiking trails, waterways, cycle routes. It's all about the vast opportunities in Canada to see the inbetween spaces.

The site name is "Trail Canada"

There will be a tagline / slogan that is still being finalized. So a placeholder slogan can be used if you wish: "experience the journey".

The logo should be suitable for web site and social media use. There should also be single colour option available.

Marché(s) Cible(s)

The target audience is people travelling in Canada both Canadians and inbound tourists.

Secteur / Type d'entité

Travel

Texte du logo

Trail Canada

---

Styles de logo qui vous intéressent

---

Styles de police à utiliser

Autres polices appréciées:

• No font specific requirements

---

Couleurs

Le designer choisit les couleurs à utiliser dans le design.

---

Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

---

Exigences

Doit avoir

• Be clearly Canadian.
• A distintive colour scheme.
• Include the tagline "experience the journey" but also have the option for the logo to exist without the tagline.
• Must be suitable for website, social media and single colour use.
• Available as a square and rectangle (3x2 ratio approximately) option.

Bien d'avoir

• Friendly, welcoming design.

Ne doit pas comporter

• Must not be reduced to TC.
• Must be shown as two words "Trail" and "Canada" and not run together "TrailCanada"
• Not corporate.
• Do not focus on air travel or include aircraft.