Probate Law Firm needs a redesign of an informational pamphlet
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We are a probate law firm, which means we handle the estate of someone who has passed away. Understandably, this process can be very difficult and confusing for families dealing with a loss. If you add in the stress that can come from a disagreement between family members, the process can become nearly impossible. So, to help families become a little more knowledgeable, we use an informational pamphlet (a classic tri-fold) that describes the basic steps they will have to go through in the coming months.
Over the years, as our firm has grown, we've outgrown our pamphlet and are looking to redesign it into something more official. It needs to be welcoming, inviting, and compassionate while also being official and reflecting our high standard of excellence.
I'll be providing the pamphlet we are currently using and our logo. We'd like our new pamphlet to reflect the level of professionalism in our logo, so it would be best to avoid anything too cutesy. We also don't want to see any harsh colors, depressing imagery/ color combinations, and absolutely no clip-art legal images (especially the scales of justice). And remember, our average clientele are older, please make sure the words are big enough to be easily read.
Mises à jour
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Marché(s) Cible(s)
People who are under Hospice care
Hospice care workers
Styles de police à utiliser
Couleurs
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Aspect
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Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Ne doit pas comporter
- Clip Art of any kind
- Scales of Justice
- Dying imagery
- Death Imagery
- Cutesy pictures
- Avoid pictures of hands