Logo for New Home Community - Lido at Terra Lago

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Brief de Design de Logo

Please design a logo to be used in print &digital advertising, on our website and printed large format (signage). The logo is for a new home community of paired and single family homes located in the master plan of Terra Lago in the City of Indio, CA. Indio is home to the world famous Coachella & Stagecoach Music Festivals and is just 25 miles away from the International vacation destination of Palm Springs, CA. This community is located in the middle of the expansive California desert, surrounded by stunning mountain views. The homes sit on an active lake within the master plan community.

The architectural style of the homes are Contemporary & Transitional Spanish

Behind the name:
The Lido, or Venice Lido (Lido di Venezia), is a 7-mile long sandbar in Venice, northern Italy. The Venice Film Festival takes place at the Lido every September.
Terra Lago literally translates to "Land Lake"

Though the name is Italian, we would like to see fluidity and movement in the logo. Evoking the sense of water. We are looking for a clean, contemporary & fresh logo. Nothing old fashioned or too ornate. The logo needs to appeal to our buyer demographic with their discerning tastes for an upscale active resort lifestyle.

Attached images of the architectural renderings of the homes as well as a few aerial photos of the home sites.

Icône d'informations
Mises à jour

I am extending the project deadline because it does not seem like the designers are reading/ understanding the brief. I was clear in stating that we do not want to see a house or a roof in the logo (it is too literal) and most of the designers are not following direction. I hope to see more designs that follow the brief.

Need extra days to review

Marché(s) Cible(s)

Active & Resort lifestyle, Primary Residents and 2nd Home Buyers, Discretionary Income, Upscale Tastes

Secteur / Type d'entité

Real Estate Development

Texte du logo

Lido at Terra Lago


Styles de logo qui vous intéressent
Logo d'Enseigne

Logo contenu dans une forme

Logo abstrait

Conceptuel / symbolique (texte facultatif)

Logo mot symbole

Logo (texte seulement)


Styles de police à utiliser
Serif
Sans Serif
Scénario

Couleurs

Le designer choisit les couleurs à utiliser dans le design.


Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme

Exigences
Doit avoir
  • Evoke the sense of water and fluidity.
  • (Note: "Terra Lago" is the name of the master plan and those words need to be kept together.)
Bien d'avoir
  • Contemporary & clean design.
Ne doit pas comporter
  • Nothing too complicated. DO NOT SHOW A HOUSE OR A ROOF in logo. We typically do not like images of houses used in our community logos. It is too literal. The logo should evoke emotion and create a sense of place not just the literal house as a building.

Fichiers
Télécharger tous les fichiers - 20,5 MB
JPG
JPG
JPG
Paiements
1e place
US$150
Total
US$150

Date limite du projet
12 févr. 2018 02:56:08 UTC
Language

Inspiration pour Design de Logo
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