The Urgent Remarkable
Vous souhaitez remporter un projet comme celui-ci ?
Ce client a reçu 76 designs de logo de la part de 28 designers. Il a choisi ce design de logo de SilverFire comme design gagnant.
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Brief de Design de Logo
Greetings,
Excited to open up this logo design contest with you!
I am helping to develop a campaign called The Urgent Remarkable which will be a manifesto of sorts for city strategy. It's aimed to get people involved in urban development to think about strategy and sustainability in a new way.
So we're needing some basic graphic identity help and have turned to you talented mystery designers out there.
Requirements for the project are:
-Simple and clean aesthetic
-Versatile in its usage (will be on a wide variety of collateral)
-Polished and professional (will be viewed by city governments, international magazines, high impact investors, etc)
-Still a splash of life to it (not too boring or corporate feeling)
Here's a simple idea I threw together which touches on the overall feel the logo could have... as you'll see, very minimalistic: http://metrohippie.com/wp-content/uploads/URlogo_idea.jpg
As far as colors, again, something versatile would be ideal. Nice muted earth tones might be most appropriate (like a slate gray/blue, earthy greens, etc).
Also playing around with the layout of the logo... The Urgent Remarkable on a single line might be a bit much, so having them be separated could be of value... also not set on there being an icon vs just having the words alone... am very open to any type of suggestion here.
For your reference, I've attached a few logos that I feel effectively express the type of feel we're going for...
Look forward to seeing what you all come up with!
Mises à jour
Hey all,
Added Wednesday, February 22, 2012
Marché(s) Cible(s)
City leaders, high impact organizations, international magazines
Secteur / Type d'entité
Sustainability
Texte du logo
The Urgent Remarkable
Styles de logo qui vous intéressent
Logo pictural
Un objet réel (texte facultatif)
Logo mot symbole
Logo (texte seulement)
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Clean, simple, modern typeface
Bien d'avoir
- icon is a possibility...