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Linguistic Company needs a logo
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Ce client a reçu 52 designs graphiques de la part de 30 designers. Il a choisi ce design graphique de joliau comme design gagnant.
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- Garanti
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US$200
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52 designs
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30 designers
Brief de Design Graphique
We need a logo for a new company: English DNA.
We are based in New Zealand but the company has a global market.
We develop language apps focusing on non-native speakers of English. Our initial product helps speakers develop oral competency more quickly than traditional approaches. It is to launch in Asia.
Colours: we would like to see red, purple and possibly bluish/green as part of the design.
The successful design will be:
clean, clear and non-fussy
up-beat, forward thinking and positive
universal - able to be understood across cultures
flexible - adaptable for business cards, letter head etc
It may include:
words, acronyms, and/or iconic images
It must include a reference to DNA - either in image to letters
For inspiration please check this page - a round up of 2013 logo trends. You'll see simplicity and creativity in action!
http://justcreative.com/2013/05/22/2013-logo-design-trends-inspiration/
Mises à jour
Many thanks for all the designs coming in! It's fascinating to see how broad the interpretation of my brief is. Of all the attributes listed the first is the most important to us: clean, clear and non-fussy. If you are unsure how to interpret that please do check this: 2013 best of logo design page.
Added Sunday, November 17, 2013
Many thanks for all your designs. You have given us a lot to think about which we are truly grateful for!
We are in the process of sorting and evaluating and will be back with results in a day or so. Once again, thank you!
Added Thursday, November 21, 2013
Marché(s) Cible(s)
Target market - Non-native speakers of English
Ages: Teen to 40s
Business - professional groupings - educational market - teachers, parents, educationalists
Ethnic group - initially China
Secteur / Type d'entité
Business
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Reference to DNA (as above)
Bien d'avoir
- Flexibility -
Ultimately we will want to extend the range of languages. Therefore the English will need to be replaced with minimal effort and another language used in its place. It would be nice if this were possible.
Ne doit pas comporter
- Clutter! Please do not use fussy fonts.