• £170

• 10 designs

• 7 designers

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Brief de Design Emballage

Product is artisan gin. Client is England’s no1 independent wine merchant chain based in Cambridge.

The pen/pencil sketches are my ideas for the main gin label - this is basically the style I want. The sketch of the round logo with shooting star is also part of this design brief - the round logo will be on the box, packaging and back label

Asymmetric, Victorian English. Monochrome/etching. Medicine bottle.
Somewhat hipster, Stranger & Stranger style. Matches aspects of Cambridge University and Cambridge City. Like a Victorian book frontispiece. The ‘bridge’ at the top is Bridge of Sighs St John’s College Cambridge.

The feel should be hand-drawn / old print/etching. If necessary i can supply hand-drawn artwork for the bunches of grapes, the bridge etc.

Bottle is rectangular. Look up ‘little bird gin’ – same bottle. SIze of the glass where the main label will sit is 7.5 x 4 inches.

Marché(s) Cible(s)

A premium gin selling at 35 pounds. Cambridge theme is important, tourists and visitors want to buy it. However, it is a serious artisan gin not a gimmick

Secteur / Type d'entité

Product

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Styles de police à utiliser

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• the upper "Cambridge WIne Merhants" part needs to be separated from the word "GIN", by the scroll and by being in a different font. This is because 'Cambridge Gin' is a trademark registrered by someone else. Cambridge WIne Merhants as a gin brand is registered by us already.

Bien d'avoir

• the banner / scroll should look like it is running off the main label and onto the border.

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Fichiers

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