Logo design for Salad delivery

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Ce client a reçu 88 designs graphiques de la part de 17 designers. Il a choisi ce design graphique de Brando ST comme design gagnant.
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Brief de Design Graphique
Name: Toss it up!
Tagline - Best Salads In Town (optional)
Concept:
We deliver freshly prepared salads using best quality ingredients at affordable prices.
Brand Keywords are:
Fruits & veggies - the core ingredients of our salads
Fresh - no compromise on the freshness of ingredients
Health - obvious.
Taste - a tasty option for healthy food
Delivery - our focus is to deliver these salads to office going crowd
Genuine - We focus on ensuring every single salads should be our best salad. Our brand should be able to communicate the same
Always - the same great taste and quality every single time.
Quality - our foundation stone.
meal in a box
Our menu has the following three broad categories of salads:
1. Fruit Salads
2. Veggie Salads
3. Meal replacement or protein based salads like soya, chickpeas etc
The brand should be visualized as simple, uncomplicated, genuine and approachable. we want to keep minimum colors (a maximum of 3 other than black and white)
We would like the logo to consist two elements - an illustration and the name of our brand i.e. "Toss it up!"
Some logos that we like are:
WWF, KFC, Nestle [mostly pictorial/combination logo]
The winner of logo project will get a new project (which will be paid separately) to complete the following design elements:
1. Takeaway packaging of the salads. The packaging will include real photograph of the salad, nutritional info, ingredients and brief product description.
2. Menu design
3. Web design
Mises à jour
updated the slider. Need the design to be a little more on the serious side.
Added Monday, November 11, 2013
please give options including the tagline "Best Salads In Town"
Added Wednesday, November 13, 2013
Thanks everyone for your great designs.
Added Sunday, November 17, 2013
Marché(s) Cible(s)
25-45 years, well educated health conscious people
Secteur / Type d'entité
Town
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.