womens running group shirt/singlet design

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Ce client a reçu 70 designs de t-shirt de la part de 15 designers. Il a choisi ce Design de t-shirt de selador.si comme design gagnant.
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Brief de Design de T-shirt
Looking to refresh our image, we are a womens running group with members of all ages. Our current logo is available on a black or white shirt and singlet but members are asking for something vibrant and visible, flattering and feminine. The current logo has good brand recognition so we dont want to move too far away from that imagery but open to different fonts and tweaking colours. Members have indicated a range of different colour preferences and pink did feature heavily as a preference. The design will need to feature space for up to four sponsors on the rear and we currently have our website across the back at the bottom of the shirt.
Our group is active on facebook www.facebook.com/girlsrunthistown and there is a link to our ecwid store with current shirt designs.
** Update - we are hoping for some designs that are a whole of shirt design rather than a centred logo.
Marché(s) Cible(s)
Women aged between 20 - 70
Secteur / Type d'entité
Recreation
Styles de police à utiliser
Couleurs
Couleurs choisies par le client et à utiliser dans le design de logo:
Aspect
Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.
Élégant
Audacieux
Léger
Sérieux
Traditionnel
Moderne
Sympathique
Professionnelle
Féminin
Masculin
Coloré
Conservateur
Économique
Haut de gamme
Exigences
Doit avoir
- Vibrancy, good visibility
- Flattering design across a variety of body sizes
- Modern, sporting
- space for up to four sponsors on back
- design that works on shirt and singlet
- whole of shirt design
Bien d'avoir
- Tweak to current logo font, more modern and adult
Ne doit pas comporter
- hard to read text, design should be able to be seen clearly whilst wearer is in motion