• £130

• 84 designs

• 23 designers

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Brief de Web Design

Design a homepage for the Awesome Experiences (www.awesomeexperiences.com) website compatible with further web pages and the design briefing documents attached

AX HomePage Design Brief
We are seeking website HomePage designs incorporating our new Logo and colour scheme, for Awesome Experiences (www.awesomeexperiences.com) to go with the site functionality and wireframe ideas attached.
The website HomePage design needs to
• Incorporate and be consistent with the AX Logo and its colour scheme attached.
• Express the brand values of being inspirational, high quality, upscale, cultured, aspirational, and contemporary – even somewhat ‘hip’. Probably positioned somewhere between Scott Dunn (Deluxe Travel) and Black Tomato (Hip Travel) – see https://www.scottdunn.com and https://www.blacktomato.com .
• Be instantly recognisable and different from other travel websites and instantly communicate the nature of the brand proposition and target customer base.
• Appeal to our core 25-55 affluent businesspeople demographic
• Work in the UK, US/Canada and Australia/NZ and ultimately in mainland Europe.
• Use fonts and colours that are easily reproduced online and compatible with nearly all browsers.
• Be part of a responsive website design, that can be used both on Desktops and laptops but also with tablets and mobile ‘phones (hence content not too wide across the page)
• Feature the strapline ‘Awesome Experiences in less than 7 Days’
• Work with the and wireframes and processes shown in the attached presentation – although intended as a guide only these features and processes all need to be incorporated into the HomePage.
• Make full use of high quality images and video to convey our brand proposition and products

Marché(s) Cible(s)

25-55 affluent businesspeople

Secteur / Type d'entité

Travel Industry

Nombre de Pages Demandé

1 page

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Styles de police à utiliser

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Couleurs

Couleurs choisies par le client et à utiliser dans le design de logo:

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Aspect

Chaque curseur illustre les caractéristiques de la marque client et le style que doit transmettre votre design de logo.

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Exigences

Doit avoir

• • Incorporate and be consistent with the AX Logo and its colour scheme attached.
• • Express the brand values of being inspirational, high quality, upscale, cultured, aspirational, and contemporary – even somewhat ‘hip’. Probably positioned somewhere between Scott Dunn (Deluxe Travel) and Black Tomato (Hip Travel) – see https://www.scottdunn.com and https://www.blacktomato.com .
• • Be instantly recognisable and different from other travel websites and instantly communicate the nature of the brand proposition and target customer base.
• • Appeal to our core 25-55 affluent businesspeople demographic
• • Be part of a responsive website design, that can be used both on Desktops and laptops but also with tablets and mobile ‘phones (hence content not too wide across the page)
• • Feature the strapline ‘Awesome Experiences in less than 7 Days’
• • Work with the and wireframes and processes shown in the attached presentation – although intended as a guide only these features and processes all need to be incorporated into the HomePage.
• • Make full use of high quality images and video to convey our brand proposition and products
• Colours as per Logo not as shown below

Bien d'avoir

• • Work in the UK, US/Canada and Australia/NZ and ultimately in mainland Europe.

Ne doit pas comporter

• Must not be cheap or mass-market, nor excessively "stuffy or luxury-orientated"

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Fichiers

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